Are You A Native…of The Digital Age? Marketing To Natives

The Millennials are ahead of the curve by almost any digital metric: online video viewing, mobile internet usage, mobile commerce, and location-based services like Foursquare. Also known as Generation Y and echo-boomers, the internet is a vital part of this groups media habits. Small business owners who continue to market to consumers using “old-school” marketing […]

Social Search Gaining Ground Quickly

social search

Local search marketing represents major commerce to search engines, hence all the attention and infrastructure invested in making Google Places a much better user experience when searching for local businesses. Well, social search is quickly gaining ground and can have a major impact on local search depending on user settings. For example,  if a user […]

A New Facebook Privacy Setting

facebook

A new Facebook privacy setting called “Instant Personalization” has been rolled out. In other words, Facebook will be sharing your personal information with external websites under the auspices of an enhanced user experience. What’s worse is this new setting is rolled out as “Enabled” automatically. If that works for you, then no need to change […]