Author Archives: Boost Local Business

Google Drops Third-Party Reviews And Citations

Posted on July 22, 2011 by Boost Local Business

In an effort to promote their own user reviews, yesterday Google made a major change to the Google Places listings, their local business directory. Prior to the change, viewers would see reviews that Google pulled in from third-party sites such … Continue reading →

Posted in Boost Local Business, Google Places, Local Business Listings, Local Internet Marketing, Local Search Marketing Orange County, Search Engine Marketing | Tagged , , , , , | Leave a comment

Online Video Advertising Up By 52% In 2011

Posted on June 9, 2011 by Boost Local Business

Courtesy eMarketer.com US Online Ad Spend Poised to Grow 20% in 2011 JUNE 8, 2011 Video remains fastest-growing format while search gains most new dollars Online ad spending is returning to pre-recession growth levels, with steady increases projected through 2015 … Continue reading →

Posted in Boost Local Business, Facebook, Local Internet Marketing, Search Engine Marketing, Search Engine Optimization, Video Marketing | Leave a comment

Are You A Native…of The Digital Age? Marketing To Natives

Posted on May 11, 2011 by Boost Local Business

The Millennials are ahead of the curve by almost any digital metric: online video viewing, mobile internet usage, mobile commerce, and location-based services like Foursquare. Also known as Generation Y and echo-boomers, the internet is a vital part of this … Continue reading →

Posted in Boost Local Business, Facebook, Local Internet Marketing, Mobile Marketing, Social Media Marketing | Leave a comment